For those of you who may not know, this is a vinyl record, known as a 45. Click on the picture to read the slogan.
This Gordy logo has bothered me for years! Yet another subject-verb disagreement. The designer has made the verb plural to agree with ‘grooves,’ and the verb should be singular to agree with ‘what.’ Remember the Winston Cigarettes slogan? “It’s what’s up front that counts.”
I’m sure this has been pointed out to Mr. Gordy or someone on his staff before; and after all these years and all their success, I’m sure no one gives a gnat’s butt.
Nevertheless, in the spirit of this blog, Gordy Records, you’ve been JAMMED!
badgrammarjammer.wordpress.com 
March 6, 2011 at 7:58 pm
That’s a great find. Nice to know that it’s not just the present generation that has problems with grammar.
March 6, 2011 at 9:08 pm
Laura, thanks for your comment. It’s a good thing that my grammar obsession is fun – for me, anyway.